Welcome to Marketing@wlv!

This blog is a space for staff and students to share best practice, opinion and opportunities related to the world of marketing. The marketing industry is dynamic and fast-paced and new digital and AI innovations are rapidly changing marketing practice. We want to use this blog to champion great ideas, new ways of thinking and practicing marketing, and opportunities to work with business.

We hope you enjoy our content and thanks for joining us!

Good company in a journey makes the way seem shorter. — Izaak Walton

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Published by Sarah Williams

I am head of the department of marketing, innovation, leisure and enterprise at the University of Wolverhampton. My specialist teaching areas are marketing communications, digital and social media marketing, corporate reputation, corporate communcications and public relations. I am a member of the Chartered Institute of Marketing, the Academy of Marketing and the Chartered Institute of Public Relations, where I site on the midlands regional committee.

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